The use of software to complete routine business tasks with little-to-no human intervention required.
Core business operations like data management, internal processes, marketing, sales, and HR include dozens of repetitive tasks that don't require human creativity or critical thinking.
Workflow Automation offloads these tasks, freeing your teams to focus on what matters: exceptional customer service and business growth.
Business who automate repetitive tasks report:
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Workflows are mapped into a series of trigger + action instructions
that the software executes automatically.
Think of a common business task: Processings New Leads
The following steps need to occur:
Trigger: Website Form Received
Action: Add New Contact to CRM
Action: Segment + Add to Email Marketing Campaign
Action: Generate Lead Documents + Folder Structure
Action: Assign New Lead to Sales Team
Action: Send Welcome Email
This is a common lead generation pipeline, but how many resources are required? Let's say this task takes 15 minutes to complete, with 8 form submissions each week:
15 min x 8 forms = 11.56 days a year to do this task manually
What could you do with an extra few weeks of time? Book your free consultation call.
Every business can benefit from automation, but small to medium-size businesses (SMBs) experience a unique competitive advantage.
88% of SMBs say automation allows them to compete with larger companies by enabling them to move faster, reduce errors and offer better customer support.
The SMB Advantage:
Nimble + Powerful: Automation allows SMBs to better respond to industry challenges by freeing up resources, reducing costs, and enabling data-driven decision making.
Scalable Solutions: Automated systems can handle repetitive tasks regardless of volume, so as the business grows, the automation scales with it.
Force Multiplier: Automation fuels SMB growth by freeing up human potential to focus on strategic initiatives and core competencies.
Higher ROI: SMBs who automate report cost savings, increased efficiency, and the ability to focus human talent on higher-value activities that drive growth.
SMBs leverage automation to compete with larger players by streamlining tasks and delivering exceptional customer value, all while staying agile and scalable in a changing market.
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